Bank Inclusion - Hackday Comunidade DS

This project aims to predict which user, based in their socio-demographic data, would open a digital bank account.

This project was made by Dados Inglorious Team.


Code

1. Business Problem.

Financial inclusion remains one of the main obstacles to economic and human development in Africa. For example, in Kenya, Rwanda, Tanzania and Uganda, only 9.1 million adults (14% of adults) have access to or use a business bank account.

In 2008, the level of financial inclusion in Sub-Saharan Africa was just over 23%. In 2018, that number almost doubled. In Togo, Mazamesso Assih, finance minister, coordinates a financial inclusion strategy with partner banks. He states that ensuring access to basic financial services for the population is critical to boosting the African economy.

In 2022, as highlighted in the latest report by the Central Bank of West Africa, one of the highest rates of financial inclusion in the region was reached, close to 82%. A significant portion of this increase came from the rise of digital financial services.

Assih also states that there are three main reasons why African nations should focus on financial inclusion:

  1. Making financial services more accessible promotes the empowerment of the most vulnerable people, especially women.
  2. Fighting Criminal Networks Moving from an exclusively cash economy to a digital financial infrastructure makes it easier for authorities to track transactions and deal with smugglers and traffickers.
  3. boost public and private sector connectivity for sustainable growth, supporting African start-ups.

2. Business Assumptions.

3. Solution Strategy

Our strategy to solve this challenge was:

Step 01. Data Description:

Step 02. Feature Engineering:

H1. Developed countries has 10 % more digital bank accounts

H2. Urban zone has 50% more digital bank accounts than country-side zone.

H3. 80% of the people with cellphone and internet has digital bank accounts

H4. Quantity of people with undergraduated degree that has digital bank account are greater than the other levels of education.

H5. People between 18 and 40 years old constitute 85% of the basis of digital bank account.

H6. Women are marjority of the digital bank accounts

H7. People older than 60 with cellphone doesnt have digital bank account in general.

H8. 95% of unemployed people doesnt have digital bank account.

H9. 100% of the head-of-the-house has digital bank account.

Step 03. Data Filtering:

Step 04. Exploratory Data Analysis:

Step 05. Data Preparation:

Step 06. Feature Selection:

Step 07. Machine Learning Modelling:

Step 08. Hyperparameter Fine Tunning:

Step 09. Convert Model Performance to Business Values:

Step 10. Deploy Modelo to Production:

4. Top 3 Data Insights

Hypothesis 01: Urban Areas has 50% more digital bank accounts than country-side area

False.

Hypothesis 02: People with higher degree of education has the marjority of bank accounts

True

Hypothesis 03: People between 18 and 40 years old constitute 85% of the digital bank account basis.

False.

5. Machine Learning Model Applied

6. Machine Learning Modelo Performance

7. Business Results

8. Conclusions

9. Lessons Learned

10. Next Steps to Improve

LICENSE

All Rights Reserved - Comunidade DS 2022